Der standortbezogene Dialog mit Ihren Kunden.

Location-based Marketing

Impulskäufe und Cross-Selling in der Kaufsituation generieren.

Location-based Couponing

Präzise Indoor Navigation mit Product Finder.

Indoor Navigation

Nahtlose Integration in Ihre Systeme als Whitelabel App oder SDK.

Digitale Kundenkarte

Location-based Services for every field of application

locandis offers comprehensive solutions for Real-Time Locating Systems (RTLS). In addition to Indoor Navigation, which enables better orientation in complex product ranges and buildings, our focus is on Location-based Marketing and the implementation of digital loyalty card solutions as an app combined with campaign control supported by our Recommendation Engine. In the environment of various industries, we deliver ready-to-use B2B solutions as a full-service provider, which includes the areas of consulting, technological implementation of app development, backend and analytics as well as coordinated localization hardware. We place particular emphasis on proving the business effects of our solutions. Our technology is also available as a SDK for use in existing apps and our backend systems offer extensive API-based interfaces. Get to know us!

Our industry experience in food retailing

Increased sales through targeted customer approach in the buying situation

Launch of a digital loyalty card with location-based marketing functions and in-store navigation.

Successful SDK integrations in the fashion sector

Add location-based value to existing apps

Area-wide introduction of locandis technology at a fashion retailer in Germany via the integration of the locandis SDK.

Digital loyalty card for bakeries

with loyalty points and payment function

Customer loyalty in the digital age: our digital loyalty card as a white-label app solution integrates seamlessly into your existing systems and, in addition to a permanent dialog channel to the customer, offers the possibility to map payment functions, balance card and loyalty point collection.

Bike Sharing with StadtRAD Hamburg

with location-based marketing

Customer loyalty in the digital age: our digital loyalty card as a white-label app solution integrates seamlessly into your existing systems and, in addition to a permanent dialog channel to the customer, offers the possibility to map payment functions, balance card and loyalty point collection.

locandis Location-based Marketing

The location-based dialog with the customer

The location-based delivery of messages to the customer’s smartphone at the location of the event is a completely new dialog channel that only a few retailers have consistently tapped into to date. Our current retail projects show that location-based couponing can generate very high sales effects because it leads to both impulse purchases and cross-selling effects. The consistent business evaluation of all campaigns shows which campaigns were particularly successful and how the discounts granted can be optimized.

locandis Indoor Navigation

Precise indoor navigation in combination with location-based couponing

With locandis Indoor Navigation, it is also possible to implement location-based couponing – an argument that is critical to the success of stationary retail. This is because indoor navigation without the location-based purchase impulse makes no sense at all from a business management point of view.

locandis digital loyalty card

The plastic card is obsolete

The wallets and purses of many consumers are still overflowing with classic loyalty cards. Yet app-based loyalty cards are the contemporary digital solution for conducting a tailored, personalized dialog with the customer. locandis offers such digital loyalty cards as a whitelabel app or also as an SDK solution to integrate them into customers’ existing apps.

locandis Recommendation Engine

Artificial intelligence as the basis for product recommendations

The purchase history, the walking behavior in the store and the integration of the CRM system are the sources for our Big Data approach: on the basis of artificial intelligence, we develop recommendation engines for our customers that model the customers’ reactions to different purchase impulses and optimize the impact of the LBM campaigns. We place particular emphasis on including the discount level as a variable. If LBM campaigns work even with a discount reduced by several points, this has a great leverage effect in a business characterized by tight margins.

Excerpt of our References

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