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How location-based marketing at the point of sale influences consumer behavior

With Stefan Brinkhoff, Co-Founder and CTO, locandis is represented at the Global DIY-Summit. Together in a workshop with Prof. Dr. Tobias Schäfers, Associate Professor of Marketing at Copenhagen Business School and Ken Hughes, Consumer & Shopper Behaviouralist and CX Strategist, the future of DIY retail will be discussed and new trends and innovation in the industry will be highlighted. Read more