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Digital shopping experience in the DIY store: locandis at the DIY-Summit 2022

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On March 14, 2022 from 1:00 p.m. to 2:00 p.m., Stefan Brinkhoff, Co-Founder and CTO of locandis, Prof. Dr. Tobias Schäfers, Associate Professor of Marketing at Copenhagen Business School, and Ken Hughes, Consumer & Shopper Behaviouralist and CX Strategist, will discuss the shopping experience of the future in home improvement retail, as well as highlight […]

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How location-based marketing at the point of sale influences consumer behavior

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With Stefan Brinkhoff, Co-Founder and CTO, locandis is represented at the Global DIY-Summit. Together in a workshop with Prof. Dr. Tobias Schäfers, Associate Professor of Marketing at Copenhagen Business School and Ken Hughes, Consumer & Shopper Behaviouralist and CX Strategist, the future of DIY retail will be discussed and new trends and innovation in the […]